Hangouts is not a consumer-focused app now rather an enterprise app. If you are still using other Google apps, you must know that the company has not shut down Allo, just paused work on it. Initially, a user will be required to scan a QR code for authorization, similar to WhatsApp, which will let him see a mirrored version of his phone messages on the web. Like WhatsApp and iMessage, Chat will also have a desktop interface for texting. According to him, this cannot be implemented without the partnership of carrier-operators and OEMs. Google has put Anil Sabharwal, the team lead behind Google Photos app, in charge of the effort. If it doesn’t replace the currently atrocious SMS, it can do nothing but watch Facebook and Apple run away with text messaging. Google wants to give a better and unified messaging system to more than 2 billion Android users. The GSMA estimates that RCS services can account for a $74 billion market by 2021. As of April 2018, the companies that support RCS Universal Profile include – 55 carrier operators, 2 OS providers (Microsoft and Google itself), and 11 OEMs. Its great news for Google that it has gathered all the major carriers worldwide where Chat services will be interoperable. RCS continues to be a carrier-owned service making the carriers final arbiters of what chat can and can’t do. Interestingly, if your texting someone and the recipient isn’t in Chat or is not an Android user, the message will be converted into an SMS/MMS – much like how iMessage does. On the downside, the Chat messages won’t be end-to-end encrypted, just like SMS, making it less secure than iMessage. Chat messages would use your data plan, not your SMS plan. Google is working hardcore on the new standard, Universal Profile for Rich Communication Services, so it would help every carrier’s chat services to be interoperable. The important thing to note is, Chat is a carrier-based service, not a Google service. It is gonna have additional features including the read receipts, group texts, full-resolution images and videos and typing indicators. Chat is not a new app, rather its a new experience in the existing messaging app on Android. Google is reportedly “ pausing investment” in Allo to double down its efforts to push Chat. Perhaps, users are not too fond of migrating and shuffling between similar kind of apps. At the end of the day, the users fall back to the native SMS app on their devices. Allo, though a fine messaging app, couldn’t manage to build a large user base. Previous efforts involved a whole bunch of not so successful apps like – Android Messages, Hangouts, Google Duo, and the company’s latest Allo. Google has been trying hard lately to deliver a better messaging experience that could stand against established giants like Facebook Messenger, Apple’s iMessage and WhatsApp. Chat is a consumer-friendly name for Rich Communication Services (RCS), a standard that is meant to replace SMS and Google has been pushing every major carriers and OEMs to adopt this technology, The Verge reports. The search engine giant is integrating ‘Chat’ into Android Messages, the OS’s default app for texting. And, that’s why Google has planned to take yet another shot in mobile messaging space with Google Chat. Accept it, the default texting experience on Android is awful.
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